Hi, I’m Steve Mulroy

My career spans 27 years in senior marketing roles at multiple Japanese, Korean and US B2B technology companies. I have worked across EMEA and global markets at the intersection of technology, channel, and customer. That wealth of experience shapes everything I do.

I specialise in go-to-market strategy, positioning, and building commercial momentum. I am not here to consult from a distance and move on. I work alongside you to build the foundation, execute the plan, and deliver results you can measure.

I founded Táin Bó Marketing Consulting to help B2B technology companies that need more than a strategy deck, providing clarity, traction, and marketing that actually delivers growth.

What Táin Bó Marketing Consulting Does Differently

Teamwork

Sometimes its nothing more than fresh eyes on a project or a strategy to bring a different perspective and new ideas to the foreground. Othertimes its taking on a complete project and managing it from start to completion, sourcing all the resources needed to bring it to successful fruition.

The difference is going beyond being the freelancer. To create success, you work as a team, to work as a team, you become a team build on trust and belief in each other. And that the difference and value I bring with Táin Bó Marketing Consulting to your organisation, I work with you as a partner.